TRADE PRIMER & UNDERCOAT IS AN ADVANCED, WATER-BASED FORMULATION THAT PROVIDES EXCELLENT OPACITY, GOOD BUILD, OBLITERATION, ADHESION AND ULTIMATELY OPTIMISING THE PERFORMANCE OF THE TOP COAT.

This formulation has been specifically designed with the trade professional in mind, to achieve the perfect finish for your job, efficiently. Excellent opacity and hiding power, as well as great adhesion, ensures the surface is well prepared for a professional and durable finish. Faster Work, better job.

Available in 1L & 2.5L White, Grey & Dark Grey

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Trade Water Based Primer & Undercoat is rated 1.0 out of 5 by 3.
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Rated 1 out of 5 by from Just awful I bought this yesterday for an interior door. I’ve bought Valspar paint for all of my recent decorating and have been really happy with the quality. My experience with this has been terrible. It has a really thin consistency despite 20 mins of stirring and it applied really badly. Now 24 hours later my door is a sticky mess and I’ve no idea how to rectify this. I’ve seen their non trade version of this has really bad reviews which I wish I’d seen before purchase
Date published: 2020-09-27
Rated 1 out of 5 by from A contender for the poorest undercoat ever! I bought this last week to cover slight imperfections and marks to a previously painted interior wall. Very disappointed with the product. Even after three coats (x2 with roller, x1 with brush - to be "more liberal" with the paint), and with 24 hours drying time in between, imperfections and marks still showed through. Very thin, poor opacity. And not very smooth.
Date published: 2020-11-27
Rated 1 out of 5 by from Not fit for purpose Really runny undercoat even though i stirred for ages - coverage isnt great will have to use another coat and wait the crazy 24 hours to dry eventhough it says 4-6 hours
Date published: 2021-02-22
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Valspar Interior Paint Promise

Our Interior Paint Promise is the foundation of all our interior blends, ensuring colour accuracy, easy application, and quality across our entire range. 

Where to buy

Coverage

When paint is dry, the paint hides 98% of the surface.

Everyday Durability

Stands up to knocks and scuffs of everyday life, wipeable and easy to maintain.

Splatter resistance

The paint won't splatter off the roller.

Pure colour

Consistency, accuracy and vibrancy of paint.

Bathroom Paint

How much do I need?

Paint Coverage Calculator

Simply enter the size of the area you'll be painting and our calculator will tell you how much product you need. 

Calculations are based on one coat of paint.

m

m

You will need 30L to cover this area